Guidelines to Applicants
A formal application form
is available from Generator, with explanatory notes
to applicants. A demo recording indicative of the proposed
music will be appreciated and is very helpful to the
judging panel when making the decision to offer grants.
Proposals will be preferred which
show vision and imagination, whether in artistic content
or in marketing to new audiences.
Judgements will also be made on the quality of performances,
marketing, planning and production, and favour will
be shown to proposals which possess educational value,
opportunities for involvement and the way in which the
multi-cultural traditions of the regions are reflected
in the works.
Financial and managerial competencies
will also be assessed, and projects will only be funded
if their budget is both realistic, viable and offers
Preference may be given to projects
that attract partnerships, whether in terms of financial
sponsorship or in cooperative promotion (such as with
other performers, with a promoter or venue), and to
those that show a viable level of self-generated income.
Proposals must clearly achieve the scheme's core objectives
of targeting new audiences and/or bringing new music
to existing audiences. However the principal interest
of the judging panel is in the musical quality and originality.
We realise that applicants will
not always have definite dates and venues in mind when
making an application, and therefore may not have actual
costs of the dates. We will be happy to consider "typical"
or "indicative" dates, venues and costs which
can then be updated later for applications that are
Proposals should include
performances in each of the 3 regions covered by the
participating RABs. Click
here for details of those areas
Successful proposals will
be subject to standard Conditions of Grant Aid (Click
here for funding criteria)
and proposals must support equal opportunities for performers
and for audiences. Sponsors logos will be required on
all publicity materials.
In keeping with the various requirements
of the funding streams we apply to, in order to offer
these grants, we also require help in producing a report
on the success of the tours which the Breaking Borders
scheme supports. This will usually involve the promoter
in recording the number of attendances, ticket sales
and dominant audience profiles for each performance.
A "Breaking Borders"
Application Form is available by post or from this website.
here to open the application form)
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Applications to Generator will be considered by a panel
of representatives and advisors from the participating
funders (see the guidelines, above). The Panel meets
about four times a year. If an application is chosen
for funding, the grant awarded will be dependant on
the budget submitted as part of the application.
The amount of funding available changes from time to
time, so awards may be offered which are less than the
sum applied for - particularly if the panel feels that
the application is excessive or that the tour could
be well promoted on a lower budget. Successful applicants
may be given specific advice or suggestions in respect
of venues or marketing, and will be required to prioritise
their marketing in order to meet the objectives of the
Considerable support is available
from Generator in selecting venues and in maximising
publicity opportunities for the tours, and will be able
to discuss their ideas and needs with Generator staff
to maximise the opportunity that Arts funding offers.
Funding logos will be provided
and must be adequately shown on all publicity materials.
Records should be kept of the marketing
outlets used and also of the attendances at the events
so that we can analyse the effectiveness of the various
marketing and publicity methods used.
A final budget for the event will
also be required, showing actual costs and receipts.
The date of grant payment will
be negotiated to suit the needs of each particular tour.
scheme is applicable to performances in the following
the Northern Arts Region:
County Durham, Northumberland , Tyne & Wear and
including Darlington, Hartlepool, Middlesbrough, Redcar,
Stockton, Gateshead, North Tyneside, South tyneside,
Newcastle and Sunderland
the Yorkshire Arts Region:
North Yorkshire & the former Humberside.
including York, Hull, East Riding, North Lincolnshire,
North East Lincolnshire, Barnsley, Bradford, Calderdale,
Doncaster, Kirklees, Leeds, Rotherham, Sheffield and
in the North West Arts
Cheshire, Lancashire, Merseyside & Cumbria, .
including Greater Manchester, Liverpool, the High Peak
District of Derbyshire, Blackburn, Darwen, Blackpool,
Halton and Warrington.
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The funding Arts Boards, Northern Arts, Yorkshire Arts,
North West and the Arts Council of England, "recognise
the rich diversity of artistic and cultural enterprise
present in their regions. They wish to encourage the
development of this variety and to widen horizons, rather
than to standardise or to narrow the focus of arts activity".
Each application, therefore, is
assessed on its own individual merits.
The participating Arts Boards support activity which
supports equal opportunities to performers and audiences.
Proposals will NOT be supported
if they are :
Fundraising events or promotions of non-arts activity.
Funded normally in totally from other sources (eg commercial
interests, voluntary contributions or by public sector
Requests for retrospective support, (applicants should
note carefully the relevant deadlines).
Requests from single schools (with
so many schools in the region, applications can only
be supported if they are from a group of schools, or
schools working extensively in the local community).
The quality of the artistic work will be judged on :
vision and imagination, quality of execution, the power
to communicate, opportunities for involvement, educational
value, the way multicultural traditions and the artistic
life of the regions are reflected in the project.
and Management Criteria
- Work will be judged on:
the realism and viability of the budget
- the nature and extent of the
financial request in relation to the 3 RAB's own resources
- the success in gaining the support
of appropriate partners, eg other promoters &
- the efforts to maximise sponsorship,
earned and self-generated income
- the project's effectiveness
displayed in areas such as finance, management and
- clearly defined targeting of
audiences and participants with appropriate marketing
- utilisation of innovative and
original forms of marketing and promotion to reach
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